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2012-13 Undergraduate Catalog

PDF of Business Administration Courses

Business Administration Courses

All Business Administration Courses

BUAD 3361 Marketing (3 credits)

Procedures and institutions involved in the distribution of goods and services, product development and pricing, marketing costs, consumer motivation and buying habits, and government regulation. Prerequisites: ACCT 1102, ECON 2100, and BUAD 2231; or consent of instructor and junior standing.
Common Course Outline