| Title of Work: |
Can a Woman Be the President If the
Media Says She Cannot? |
| Presenters, Majors: |
Amber Newell, Mass Communication |
Abstract: This study explores the relationship between the media and the
public’s opinion about female leaders. Building off the Pew Research’s
study “Men or Women: Who’s the Better Leader”, in which three areas were
identified in which women did not score well: Decisiveness, dealing with crime
and safety, and dealing with national security. Through content analysis of
a dramatic television series, this study will identify whether women are being
accurately depicted in leadership roles, and thereby identifying areas for
improvement within the media and how they present women to the public. |
