BSU Catalog Home | Mass Communication Program | Mass Communication Course Descriptions

Mass Communication Areas of Study

• Bachelor of Science in Mass Communication
  • Suggested Schedule
• Minor in Mass Communication

---

Mass Communication Major, B.S.

I.Required Courses (Core)

• MASC 102 Introduction to Media Writing (3 credits)
• MASC 110 Introduction to Electronic Media (3 credits)
• MASC 200 Persuasion in the Media (3 credits)
• MASC 300 Media Ethics and Criticism (3 credits)
• MASC 360 Communication Theory (3 credits)
• MASC 402 Communication Law (4 credits)
• MASC 492 Advanced Communication Seminar (1 credit)
• MASC 498 Communication Research (3 credits)
• MASC 499 Senior Thesis (3 credits)

Subtotal: 26 credits

II.Required Concentration

Complete one of the following concentrations.

• Broadcasting Concentration
  • Required Courses
    • MASC 220 Introduction to Radio (3 credits)
    • MASC 225 Introduction to Television (3 credits)
    • MASC 346 Radio Writing & Production (4 credits)
    • MASC 348 Television Writing & Production (4 credits)
    • MASC 421 Broadcast Management (4 credits)

  Subtotal: 18 credits

  • Electives in Mass Communication
    • Complete a minimum of 23 quarter hours from Mass Communication courses (see note at Course Offerings).
    • Note that the Print Concentration or the Advertising/Public Relations Concentration may be used for 18 of the 23 credits.

  Subtotal: 23 credits

TOTAL QUARTER HOURS REQUIRED FOR MAJOR WITH CONCENTRATION A: 67 CREDITS

• Print Concentration
  • Required Courses
    • MASC 201 Introduction to Photography (3 credits)
    • MASC 202 News Reporting (3 credits)
    • MASC 330 Newspaper Production (3 credits)
    • MASC 332 Interviewing Techniques (3 credits)
    • MASC 341 Newspaper Editing (3 credits)
    • MASC 440 Newspaper Design (3 credits)

  Subtotal: 18 credits

  • Electives in Mass Communication
    • Complete a minimum of 23 quarter hours from Mass Communication courses (see note at Course Offerings).
    • Note that the Broadcasting Concentration or the Advertising/Public Relations Concentration may be used for 18 of the 23 credits.

  Subtotal: 23 credits

TOTAL QUARTER HOURS REQUIRED FOR MAJOR WITH CONCENTRATION B: 67 CREDITS

• Advertising/Public Relations Concentration
  • Required Courses
    • MASC 301 Principles of Advertising (3 credits)
    • MASC 303 Public Relations Methods (4 credits)
    • MASC 342 Public Opinion and Mass Communication (3 credits)
    • MASC 353 Advertising Copywriting for Radio/TV (1 credit)
    • MASC 403 Advanced Public Relations (3 credits)
    • MASC 410 Advertising Cases in Print (2 credits)
    • MASC 412 Advertising Cases in Broadcast (2 credits)

  Subtotal: 18 credits

  • Electives in Mass Communication
    • Complete a minimum of 23 quarter hours from Mass Communication courses (see note at Course Offerings). Note that the Broadcasting Concentration or the Print Concentration may be used for 18 of the 23 credits.
    • NOTE: 350 Media Sales is strongly suggested for Advertising/Public Relations concentration.

  Subtotal: 23 credits

TOTAL QUARTER HOURS REQUIRED FOR MAJOR WITH CONCENTRATION C: 67 CREDITS

Other courses offered in Mass Communication that do not apply to the major are:

• MASC 460 Independent Studies
• MASC 461 Readings in Mass Communication
• MASC 463 Special Problems
• MASC 470 Advanced Special Problems
• MASC 485 Internships

---

Suggested Schedule For Mass Communication Major

Following is a list of required Mass Communication Major, B.S. courses arranged by year. This schedule is intended to help students plan their courses in an orderly fashion; however, these are only suggestions and this schedule is flexible. It is extremely important that students consult advisers for assistance in selecting courses and planning programs. The Mass Communication Major is designed to offer a program that can be tailored to individual needs, provided students utilize the faculty help and expertise available for consultation and assistance. Check with the department chair to be assigned an adviser.

Freshman

• MASC 102 Introduction to Media Writing
• MASC 110 Introduction to Electronic Media
• Liberal Education requirements

Sophomore

• MASC 200 Persuasion in the Media
• Course work in concentration
• Liberal Education requirements

Junior

• MASC 300 Media Ethics and Criticism
• MASC 360 Communication Theory
• Course work in concentration
• Liberal Education requirements

Senior

• MASC 402 Communication Law
• MASC 492 Advanced Communication Seminar
• MASC 498 Communication Research
• MASC 499 Thesis
• Complete course work in concentration
• Complete Liberal Education requirements

---

Mass Communication Minor

I.Required Courses (Core)

• MASC 102 Introduction to Media Writing (3 credits)
• MASC 110 Introduction to Electronic Media (3 credits)
• MASC 200 Persuasion in the Media (3 credits)
• MASC 300 Media Ethics and Criticism (3 credits)
• MASC 360 Communication Theory (3 credits)
• MASC 402 Communication Law (4 credits)
• MASC 492 Advanced Communication Seminar (1 credit)
• MASC 498 Communication Research (3 credits)
• MASC 499 Thesis (3 credits)

Subtotal: 26 credits

II. Required Electives in Mass Communication

Complete a minimum of 11 quarter hours from Mass Communication courses (see note at Course Offerings).

Subtotal: 11 credits

TOTAL QUARTER HOURS REQUIRED FOR MINOR: 35 CREDITS