Exhibit and experience designers create immersive customer experiences.

Imagine designing a broadcast studio for ESPN, a pop-up restaurant in Soho, a kiosk at the Olympics, a multi-million dollar stage at the Detroit Auto Show. The career path to creating runways for New York Fashion week and stages for the Superbowl Halftime Show starts at Bemidji.

Bemidji State University offers the only undergraduate degree in exhibit design and experience design in the nation.

What is Exhibit and Experience Design

Exhibit and experience designers are storytellers.

As an exhibit and experience designer, you’ll create customer experiences and tell stories through space. Projects for this multidisciplinary design major tend to be commercial or cultural in nature.

They overlap a wide range of disciplines, among them include: interior design, product design, model design, architecture, graphic design, multimedia, sustainability and construction.

Projects can be either permanent or temporary, and can range from trade show exhibits, museum exhibits, events, brand experiences, themed attractions, visitor centers, science centers, retail spaces and consumer-related experiences.

The Only Degree in Exhibit and Experience Design

The School of Technology, Art & Design prides itself on our close relationship with industry partners—from start-ups to Fortune 500 companies. Industry members serves as advisory board members and offer one-on-one mentorship opportunities.

Every spring, The School of Technology, Art & Design hosts a Portfolio Review where each senior presents their design portfolio to industry professionals and the public.

As an exhibit and experience design student, you’ll have the opportunity to participate in annual conferences, trade shows and events. Hone your cutting-edge design experience and explore design hubs and gain valuable real-world experience while networking with industry professionals in Minneapolis, Chicago, Denver, Las Vegas, Dusseldorf (Germany) and beyond.


Allison Johanneck holding an exhibitor award in an art gallery at Bemidji State University“Exhibit design students are highly sought after, often resulting in multiple offers from various employers. This gives us more freedom when deciding what we want in our future and what our dream job can look like.”

Alison Johanneck ’22
Technology, Art & Design B.S.
Exhibit and Experience Design Emphasis


Bemidji State University is presented with more career opportunities for graduates than graduates to fill these positions. If you want to pursue an exciting career of designing spaces, exhibit design is the career for you.

For more information on the courses in this program, visit the course catalog.

Careers in Exhibit and Experience Design

A degree from Bemidji State University opens up a world of possibilities. With more jobs than there are qualified graduates, a degree in exhibit and experience design will let you design a future limited only by your imagination.

If you want to pursue an exciting career of designing spaces, exhibit design is the career for you.

  • Industrial interior designer
  • Commercial designer
  • Retail design
  • Booth designer for trade shows