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Updated 2020-2021 Undergraduate Catalog

PDF of Mass Communications Courses

Mass Communications Courses

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MASC 4220 Multimedia Marketing (3 credits)

This course focuses on reaching potential customers through the use of multimedia content marketing. Using video, photos, audio and text, you will learn content marketing strategies and how to create content that delivers information about your product or services to your target audience. Prerequisite(s): MASC 2243 and senior status
Common Course Outline