Updated 2025-2026 Undergraduate Catalog | 20265
Business Administration
Programs
-
Business Administration, B.S.
major
Business Analytics Information Systems Emphasis -
Business Administration, B.S.
major
Entrepreneurship Emphasis -
Business Administration, B.S.
major
Professional Selling Emphasis -
Business Administration, B.S.
major
Marketing Emphasis -
Business Administration, B.S.
major
Management Emphasis -
Business Administration, B.S.
major
Indigenous Business -
Business Administration, B.S.
major
Human Resources Management Emphasis -
Business Administration, B.S.
major
Finance Emphasis - Marketing Communication, B.S. major
- Business Administration minor
- Management Information Systems minor
- Professional Selling minor
Media, Integrated
Programs
- Environmental Communication, B.S. major
- Marketing Communication, B.S. major
- Mass Communication, B.S. major
- Environmental Communication minor
- Film Studies minor
- Mass Communication minor
Marketing Communication, B.S. major
A total of 120 semester credits are needed for the Marketing Communication B.S. degree and include the following:
- 40 upper division credits (level 3000/4000)
- 60 required major core credits
- Completion of Core Curriculum credits (Minnesota Transfer Curriculum [MnTC] Goal Areas 1-10) - required for all baccalaureate degrees
- Completion of BSU Focus and Nisidotaading Course Requirements
Dual Degrees
Students wishing to complete two degrees concurrently, (example: Bachelor of Science and Bachelor of Arts) must complete a minimum of an additional 30 credits above the required 120 credits.
Multiple Credentials
Any additional major, minor or certificate in a degree must have at least 6 credits of course work not used to meet the requirements of another major, minor or certificate in the degree.
Multiple Credentials
Any additional major, minor or certificate in a degree must have at least 6 credits of course work not used to meet the requirements of another major, minor or certificate in the degree.
Required Credits: 60
Required GPA: 2.25
I REQUIRED COURSES
Compete the following courses:
- BUAD 2280 Computer Business Applications (3 credits)
- BUAD 3351 Management (3 credits)
- BUAD 3361 Marketing (3 credits)
- BUAD 3467 Advertising Management (3 credits)
- BUAD 3500 Marketing Analytics (3 credits)
- BUAD 3567 Consumer Behavior (3 credits)
- BUAD 3568 Professional Selling (3 credits)
- BUAD 3569 Digital Marketing (3 credits)
- BUAD 4467 Marketing Research (3 credits)
- BUAD 4468 Marketing Management (3 credits)
- MASC 2243 Video Editing (3 credits)
- MASC 2250 Video Production (3 credits)
- MASC 2850 Media Writing I (3 credits)
- MASC 3260 Public Relations (3 credits)
- MASC 3270 Media and Social Change (3 credits)
- MASC 3500 Media Design (3 credits)
- MASC 3600 Social Media Marketing (3 credits)
- MASC 4220 Multimedia Marketing (3 credits)
- MASC 4840 Portfolio (3 credits)
Select 1 of the following courses, 3 credits:
- MASC 4970 Internship (1-12 credits)
- BUAD 4970 Internship (1-12 credits)